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Mother Criticizes Chuck E. Cheese Mascot for Disregarding Her African American Child

New Jersey Mom Calls Out Chuck E. Cheese for Snubbing Black Child

A New Jersey mom has taken to social media to call out Chuck E. Cheese after her Black daughter was snubbed by a mascot at the popular family entertainment venue. The incident, which occurred at a Chuck E. Cheese location in Wayne, New Jersey, was captured on video and shared by the mother on Twitter.

In the video, the mother’s 2-year-old daughter, Safa, can be seen jumping up and down in excitement in front of the stage where the mascot was interacting with children. However, when Safa eagerly held up her hand for a high-five, the mascot ignored her and turned back towards the other children on stage, who were predominantly white.

The mother, Natyana Muhammad, expressed her frustration in an interview with ABC 7 New York, stating that her daughter was the only child who was ignored by the mascot. She also shared her disappointment with the manager’s response, who made excuses for the mascot’s behavior.

Muhammad took to Twitter to share her experience, posting the video of the incident and calling out the mascot for racially discriminating against her daughter. The post quickly gained traction, with many expressing outrage over the treatment Safa received at Chuck E. Cheese.

Chuck E. Cheese corporate responded to the incident with a statement, expressing their sadness over the situation and emphasizing their commitment to creating an inclusive experience for all children and families. The company thanked the family for bringing the issue to their attention and stated that they are taking steps to address the concerns raised.

The incident at Chuck E. Cheese has sparked a conversation about racial discrimination and inclusivity at family-friendly establishments. As the story continues to gain attention on social media, many are calling for accountability and change to ensure that all children, regardless of race, feel welcome and valued in these spaces.

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